Dan Spaulding joined SeyferthPR in 1989, subsequently becoming executive vice president and principal in April 1994.
Dan counsels many of the firm’s clients – Blue Cross Blue Shield of Michigan, McDonald’s, public school districts, colleges and many others – in the development of media and long-term public relations strategies to address issues and crises.
Working with senior management, Dan also tackles internal communications challenges that range from mergers and acquisitions to labor relations. But numerous governmental entities have benefited from Dan’s counsel as well. Whether a city, an agency or a department, sorting through the issues and crafting effective communications with constituencies can have complexities that benefit from the experience and objective counsel Dan provides.
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Certainly, Dan’s experience on the front lines of broadcast journalism are valued highly by government officials, senior management and media spokespersons. His experience as a television news director and journalism faculty member give Dan the ability to even the interview playing field between reporters and clients.
Dan and his wife, Trisha, have two children, Sarah and Andrew. |
