Please give a brief description of your greatest PR or business accomplishment:
My greatest accomplishment thus far was planning Taste of West Michigan during GVSU’s Family Weekend. I helped coordinate the entire event from start to finish – from contacting restaurants to running the program on the day of the event. It was a great feeling to know that we created a memorable evening for more than 900 Grand Valley students and their families.

What do you see as your primary area of expertise?
Researching almost anything and then writing about it.

What do you love most about SeyferthPR (two sentences or less)?
I love working with people who always offer new ideas and perspectives. Every day is a learning experience at SeyferthPR.

What is the expression you use most often at work?
Thanks!

Who is your most admired leader and why?
I admire people who are willing to take risks and do what they know is right, even if it’s unpopular or difficult.

What is the company you most admire and why?
All the small businesses making it out there.  My parents own a small business, and it’s amazing what just a few people can create with hard work and determination.

How do you define success?
Success is being truly happy and content.

What is your general philosophy on life and work?
Life’s more enjoyable when you think positively and keep in mind what’s really important.

What are your favorite sports or recreational activities?
I like playing golf, and I also like watching the Red Wings.

What is your favorite movie?
The Departed, The Notebook and the Bourne movies. Those are at the top of the list and I can’t bring myself to pick a favorite. I refuse to watch any movie that’s even remotely scary.

What is your favorite food?
Anything with chocolate and without peanuts.

What is your greatest vice?
TV marathons – America’s Next Top Model, CSI, Myth Busters, Law & Order – I just can’t stop watching.

What is an interesting “factoid” about yourself?
I’ve loved horses since I was old enough to walk, and my parents gave me a palomino quarter horse, Jack, for Christmas when I was 13. I know, I was spoiled. My friends still laugh at us because we’re both blonde.